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15 January 2012
ATV and Off Road Motor Cycle Sales Increase
Strong sales in the ATV (quad bike) ( up 10.9%); off road motor cycles (up 8.9%) and under 50cc on road bike sales ( up 7.3%) saw the motor cycle sector up a total 6.6% on 2010 sales.
“The strength of the rural sector and higher petrol prices were the reasons for a relatively buoyant year for the new motor cycle sector”, said Mr Clive Hellyar, Manager of the Motor Cycle Division of the Motor Industry Association. “Only the on road category of over 50 cc saw declining sales ( down 3.5%) part of which can be attributed to the ongoing effect of high in ACC levies” he said.
Total new on road registrations for 2011 were 6376 compared with 2010 registrations of 6351. Total off road sales for 2011 were 13106 units compared with 11945 units for 2010.
The top three in off road product sales were Honda, Suzuki and Yamaha. These three companies also led in on road registrations.
A copy of the statistical tables including market share information is attached.
For further information please contact Clive Hellyar on 027 2337865 or by email at clivehellyar@xtra.co.nz
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18 January 2012
2011 Used Imports – Oldest Average Age on Record
NZTA data covering 2011 fleet and registration statistics shows the average age of a used imported vehicle was 8.64 years – the oldest on record.
“This data must be worrying for the Government and our officials charged with keeping motorists safe”, said Mr Perry Kerr, Chief Executive Officer of the Motor Industry Association. “Last year the used import industry mounted a strong, but unsuccessful campaign, including a legal challenge, to halt the introduction of more up to date emission standards – which require used imports certified for use in New Zealand, from the 1st of January 2012, to meet the Japanese 2005 Emission Standard. What this data shows is that if the Government does not continue updating standards used imports will get progressively older. This has implications for the well-being of those people with respiratory problems as well as for all motorists in terms of the safety of the vehicles they drive” he said.
The data confirms what the MIA has always maintained, used imports are no longer competitive with New Zealand new equivalent vehicles, with the percentage of used imports aged five years and under dropping to an all-time record low of 8.8% of total imports. This figure has been as high as 49% in the very early days of the import trade, but has been constantly dropping since then” Mr Kerr said
Last year of the 80,852 used imports, 40,450 were nine, ten or eleven years old when registered for use on New Zealand roads, whereas just 7,127 were five years or younger.
Other data shows the number of passenger cars licensed for use on New Zealand roads declined year over year for the first time since 1995 – by 0.1% from 2,363,403 vehicles licensed in 2010 to 2,361,946 vehicles in 2011. Rental cars and taxis also declined, with motorcycle and mopeds continuing to fall. Mopeds showed the biggest drop of 9% which the MIA attributes to the ongoing effect of the high ACC levies applicable to motorcycles and mopeds.
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9 January 2012
New Vehicle Sales Overcome Challenges
The New Zealand new vehicle market was up 5.2% on 2010, with total sales of 84,640 units, broken down by passenger cars (64,019 verse 62,029 – up 3.2%) and commercials (20,621 verse 18,424 – up 11.9%).
“This was an outstanding result” said Mr Kerr, Chief Executive Officer of the Motor Industry Association. “2011 was a year of significant challenges for the industry. Natural disasters, both locally and overseas (Japan and Thailand) coupled with a subdued economic environment, as well as the Rugby World Cup (though capturing the nation’s attention took customers away from new vehicle show rooms) meant it was always going to be a tough year.”
Looking at the December result, new passenger car sales were up 17.1% on the same month 2011, while commercial registrations were down 17.6% in the same period – this result influenced by shortages of light commercial vehicle stock from Thailand. Toyota dominated passenger car registrations taking out just under 39% of the market (2,069 registrations) with Holden in second place with 11% (580 registrations) and Ford third with 8% (431 registrations). In the commercial segment Toyota retained top position with 301 registrations (26% of the market), Ford second place with 177 registrations and Holden in third with 88 registrations.
Toyota dominated the top places in the individual model stakes taking out the first five places – with Corolla (743 units) Yaris (320) RAV4 (275) Highlander (268) and Camry (266). The Toyota Hilux remained the top selling commercial vehicle (136 units) followed by the Ford Ranger (130) and the Toyota Hiace (128).
For the full year 2011 Toyota retained market leadership with 17,534 registrations giving it a dominant 20.7% market share. In second place Ford achieved 8,656 registrations (10.2%) with Holden in third position with 8,052 registrations (9.5%). Second and third positions were reversed from 2010 registrations.
In the passenger car segment Toyota held onto top place with 11,796 registrations followed by Holden with 6,662 registrations. Hyundai achieved third position (6,072 registrations) moving up two places from 2010. There were no changes in the luxury car ranking with Audi remaining in top place (1,331), followed by BMW (1,217) and Mercedes-Benz (981).
New Zealand’s top selling model continues to be the Toyota Corolla (4,166) followed by the Suzuki Swift (2,892) with the Holden Commodore third position (2,381). The Hyundai I30 moved up from ninth top selling model in 2010 to fourth place. For the year the Toyota Hilux was the top selling light commercial followed by the Nissan Navara and Ford Ranger. These positions remain unchanged from 2010.
It was a mixed bag when comparing actual sales numbers (2011 verse 2010). Stock shortages arising from the Japanese and subsequent Tsunami affected a number of the Japanese marques with Toyota, Mazda and Subaru all down. On the plus side (out of the top 15) Hyundai, Suzuki, Mitsubishi, Volkswagen, Kia all recorded sizeable increases. The luxury car market also performed well with all major marques (BMW, Mercedes-Benz, Audi, and Lexus) ahead of the industry average of 3.2%. The Chinese marques of Chery and Great Wall also recorded sizeable increases though their overall market penetration is still small.
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4 March 2008
New Vehicles Sales Defy Economic Uncertainty
Sales of new vehicles in New Zealand continue to run counter to the general economic direction and the falloff in the property market.
6175 new cars were registered in February, 6.6% ahead of February 2007 and more than any other February since 1989. Registrations of new commercial vehicles were even more impressive. 2004 were sold, 18.4% up on the same month last year, and a greater number than any February since 1984.
“This is an amazing start to the year,” said Perry Kerr, CEO of the Motor Industry Association. “After a record January, sales in February continued at an unabated pace on a seasonally adjusted basis. It’s clear that the new vehicle industry is showing more resilience than a number of other sectors.”
Toyota extended their lead as top selling brand, and second place Holden are establishing a margin over Ford in third place.
For individual models, Commodore took the lead over Corolla for the month of February, but Corolla still holds first position year to date. Once again, Suzuki Swift put on an impressive performance to consolidate third position year to date.
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